Sound craft: Sound design
Can't choose your neighbors
The radio spots promoting the Mortgage for the Future by Česká spořitelna are – apart from the final voiceover – composed by carefully selected foley effects without using any background music or dialogues. In a short recording, we created an illusion of an unappreciated diva singing in the bathroom, or a pretty wild party as well as a quietly suffering neighbour behind the wall. During the recording session, the members of our creative department gave their voices to those party animals.
| Entrant: | VMLY&R s.r.o., STUDIO BEEP a.s. |
|---|---|
| Agency: | VMLY&R |
| Advertiser: | Česká spořitelna |
| Brand: | Česká spořitelna |
| Production: | Studio BEEP |
| Executive Creative Director & Copywriter | Tomáš Novotný |
| Copywriter | Ondřej Kašák |
| Senior Account Manager | Petra Dudková |
| Junior Account Manager | Thi Ngoc Anh Nguyenová |
| Production Manager | Daniel Steklík |