Climate and weather extremes are above our everyday concerns and we should pay attention to them. The unusual layout of the newspaper cover of Deník N commemorated the 20th anniversary of the devastating floods in Bohemia. Moving the newspaper's logo and headlines to the bottom half of the cover highlighted the issue's main theme. The radical cover change takes advantage of the folding of the newspaper without complicating the way it is displayed on newsstands.

Entrant: Lumír Kajnar
Agency: Lumír Kajnar
Advertiser: N Media, a. s.
Brand: Deník N
Production: N Media, a. s.
Art Director Lumír Kajnar
Designer Lumír Kajnar
Copywriter Pavel Tomášek