Accenture stood in front of an interesting challenge: when you’re employing the most ambitious business-focused minds on the market, how do you motivate them to work a little less? As a part of the Christmas gift focused on wellbeing, we prepared Goodnight Business Tales: classic audio stories with a corporate twist. A tailor-made solution to make the workaholics of Accenture get enough rest – because the only good reason to hear about Excel after 8 PM, is to fall asleep faster.

Entrant: Zaraguza
Agency: Zaraguza
Advertiser: Accenture
Brand: Accenture
Production: Zaraguza
Creative Director Roman Biath
Copywriter Judita Ružičková
Art Director Ondřej Kroupa
Illustrator Gabriela Plačková
Strategic planner Roman Biath
Manager Anna Nedelská