The obstacles to leaving an abusive relationship are many, let's not be one of them - this is the main idea behind the ongoing campaign of furniture retailer Ikea.

Entrant: TRIAD Advertising s.r.o.
Agency: TRIAD Advertising s.r.o.
Advertiser: IKEA Česká republika
Brand: IKEA
Production: Bistro films
Chief Creative Officer Martin Woska
Creative Director Vlado Kurek
Strategic planner Petra Jankovičová
Copywriter Michaela Brůhová
Copywriter Michal Pivarči
Art Director Barbora Ivánová
Designer Soňa Mládková
Director Marek Partyš
Director of Photography David Hofmann
Producer Jirka Ptáček
Music Composer Jonatán Pastirčák
Manager Martin Špaček
Manager Matej Paluš
Strategic planner Karolína Trávničková
klient Marek Vomočil, Marek Botha