Run For the Oceans

We showcased the Run for the Oceans challenge and adidas’ sustainable approach through an installation in Prague’s Na Příkopech Street near the adidas store. Garbage collected across Prague by influencers taking part in the campaign was set up as an exhibit in boxes reminiscent of the ocean, in which the plastic seemed to float. Each box had a caption with info about collection and decomposition. This visual form emphasised that every piece of plastic thrown away matters and each of us matters.