Film: Long format (over 61")
Dogworks
New Year's celebrations are a big topic of discussion, especially among fireworks lovers and dog owners. That's why we created the Dogworks. Using light collars, a choreography was created that resembles real fireworks. Without the explosions and without the cruelty. The whole project draws attention to the problem of fireworks associated with excessive noise. The web then offers an alt to the celebrations or tips for dog owners. The video also includes a tailor-made cover of Silent Night.
| Entrant: | WMC Grey |
|---|---|
| Agency: | WMC Grey |
| Advertiser: | Helppes – Centrum výcviku psů pro postižené |
| Brand: | Helppes |
| Production: | Separation Films |
| Art Director | Roman Hynek |
| Copywriter | Pavel Wilhelm Přibyl |
| Creative Director | David Suda |
| Digital Creative Director | Daniel Seman |
| Manager | Jan Studnička |
| Hudba | Butter Music |
| Music Composer | Viliam Béreš |