Save the furniture with a new idea

To communicate the theme of furniture and the circular approach to sustainability, we decided to use one of the best-selling pieces of furniture in our range - the iconic Hemnes table - as the centerpiece of our campaign. We then found three new creative uses for it under the idea and slogan "save furniture with a new idea". What if the table became a miniature theatre for puppets, a cat castle, or even a home garden?