F: 1. Branding
Rebranding Svoboda & Williams
After 18 years in business, Svoboda & Williams, one of the strongest brands in the real estate market, is refreshing its visual style. The logo and original font was created for Svoboda & Williams by typographer Vojtěch Říha from the Superior Type studio, and the brand manual was authored by Bicepsdigital. Premium brands often use a bespoke font.
| Entrant: | Svoboda & Williams |
|---|---|
| Agency: | bicepsdigital |
| Advertiser: | Svoboda & Williams |
| Brand: | Svoboda & Williams |
| Chief Creative Officer | Natálie Bartošová |
| Creative Director | Rudolf Matějček |
| Art Director | Matúš Stenko |
| Designer | Vojtěch Říha |