Honeywell has a development HQ in Brno, but like others, it lacks people. They need the smart ones here, with the desire to push the technology forward. That's why we built the HR campaign on the benefit that these people are interested in – that their ideas will reach the world and they can influence technological development. The campaign used imaginative visuals, OOH, online, video animations, PR and guerrilla flight attendants to encourage people to "get on board" Honeywell's career board.

Entrant: Aetna, spol. s r. o.
Agency: Aetna
Advertiser: Honeywell
Brand: Honeywell
Production: Aetna + AC&C Public Relations
Creative Director Michal Rožek
Art Director Nikola Poláčková
Strategic planner Ondřej Holomek
Executive Linda Dufková
Manager Pavel Šmid