The relationship between NGP and Vodafone may not have started idyllically, but in a joint meeting we discovered that both brands are solving the same problem. Its relevance to the young.
And that's why a joint campaign was created to show young people that art can help them find answers to what's happening around them right now. In fact, the topics of sexual identity, mental health or feminism were reflected by artists long before the rest of society reached them.
And for many young people, i

Entrant: McCann Prague
Agency: McCann Prague
Advertiser: Vodafone Czech Republic
Brand: Vodafone
Production: Procoma
Creative Director Vladimír Zikmund
Art Director Yasmin Ibrahim
Group Account Director Lucie Srbková
Senior Social Media Consultant Monika Šindelářová
Director Novák+Nguyen
Director of Photography Sláva Pecháček
Executive Producer Alžběta Šerclová
Producer Albert Franc